Grecotel LUXME White
Adelianos Kampos – Chania | Crete (Chania Area)
⭐⭐⭐⭐⭐
Perched on a glorious ribbon of sand just outside Rethymnon, Grecotel LUXME White is a design-led, all‑white beachfront resort that feels purpose-built for modern, low‑stress luxury. The LUXME All Inclusive Plus concept folds in à la carte dining, gelato-and-patisserie stops, premium drinks and thoughtful touches like WhatsApp concierge and pre-bookable dining, while families and couples are equally well looked after with saltwater pools, a full activities programme and a soothing spa. Certified sustainable and effortlessly stylish, it’s one of Crete’s stand-out All Inclusive choices.
Think endless sea views, sleek white architecture and the soft wash of the Aegean just footsteps away. At Grecotel LUXME White, days drift between saltwater pools and a 2km stretch of sandy shoreline, with everything from crêpes and gelato to fine dining, mixologist-crafted cocktails and sunset walkways included in the LUXME experience. Bright, contemporary rooms – many with swim-up or sharing pools – keep the aesthetic crisp and coastal, and there’s a genuine focus on sustainability woven through the concept.
For couples and families seeking Crete (Chania Area)’s laid-back beach life with an upscale, design-forward twist, Grecotel LUXME White strikes a rare balance: a true destination resort with excellent dining, plenty of activities and a relaxed, toes-in-the-sand vibe. It’s approximately 2 hours 15 minutes from the airport. See more Greece holidays.
Hotel Overview | Grecotel LUXME White
Highlights
🏖️ Stunning beachfront setting on a 2km sandy bay
🏊 Swim-up, seafront sharing pools & family pool options
🍽️ Seven restaurants & multiple bars under LUXME All Inclusive Plus
🌅 Big-sky Aegean views and photogenic all‑white design
♻️ Certified Sustainable Hotel meeting GSTC-recognised standard
📶 Free Wi-Fi throughout
Rating and Board
Official rating: ⭐⭐⭐⭐⭐
Rooms: 264 | Blocks: 4 | Floors: 3 | Lifts: 6
Board options: All Inclusive Plus (Grecotel LUXME concept)
Child policy: Family-friendly resort; children generally up to 11 years in kids’ club. Some venues, such as The White fine dining restaurant and the Wine Cellar, are adults-only or have age restrictions.
Location | Grecotel LUXME White
Location
Grecotel LUXME White occupies a prime beachfront spot in Adelianos Kampos, just east of Rethymnon on Crete’s north coast. The setting is classic seaside Greece: a long sweep of sand and shingle, views across the Cretan Sea and a backdrop of gentle hills.
You’re close enough to dip into culture and nightlife – with Rethymnon’s charming Venetian harbour and Old Town just 8km away – yet far enough out to enjoy quieter evenings, sea breezes and unhurried promenades along the beach road. From here, it’s easy to explore Chania Town, Arkadi Monastery or inland villages on a daytrip, then return to sunset cocktails by the water.
Distances and Transfers
Beach: Direct beachfront access
Adelianos Kampos resort centre: approx. 2.5km
Rethymnon resort centre: approx. 8km
Approx. transfer time from airport: 2 hours 15 minutes
Map
Adelianos Kampos – Chania, Crete (Chania Area), Greece
Facilities and Rooms | Grecotel LUXME White
Restaurants and Bars
Food is a real highlight at Grecotel LUXME White. The resort runs on the LUXME All Inclusive Plus concept, which layers together buffet and à la carte experiences, late snacks and indulgent sweet treats.
The main restaurant, Ventanas Il Mar, serves buffet-style breakfast, lunch and dinner with show cooking and sea views. Around it, a strong line-up of à la carte venues includes:
– Tavernaki – relaxed, beach-club Greek taverna serving meze-style classics for lunch and dinner.
– Fico D’India – poolside Italian and Mediterranean dishes at lunch and dinner, with kids’ menus.
– Asia White – pan-Asian flavours with show cooking at the beach club.
– Lobsteria – summer-only seafood restaurant at the beach club (usually mid-June to mid-September).
– The White – fine dining restaurant with a more formal dress code and a focus on creative Mediterranean and French influence (generally adults 14+).
– Agreco Farms (Dine Around) – a farm-to-table experience using local produce, usually part of a dine-around option.
Sweet tooths are well catered for with a Creperie–Gelateria and Patisserie & Chocolaterie, while night owls can graze at the Late Night Snack venue. Bars range from relaxed pool bars to the “Long” Beach Bar and Sunset Lounge Bar, plus an adults-only Wine Cellar for tastings.
A smart-casual dress code typically applies in the restaurants (no beachwear; long trousers often required for men in the evening) and reservations and/or supplements can depend on your board arrangement and length of stay. Offerings may change by season.
Pool Areas and Beach
The heart of the resort is its series of stylish saltwater pools, all framed by white loungers and daybeds. You’ll find:
– A large main outdoor saltwater pool with children’s section, sunbeds and swing beds – perfect for lazy days and sea-view swims.
– A dedicated outdoor heated children’s pool (usually heated in April and October), ideal for shoulder-season family breaks.
– An additional outdoor saltwater pool with children’s section, also typically heated during April and October.
Inflatables and water toys are allowed in many areas, which keeps little ones happy, and pool towels are normally available.
Step beyond the pools and you’re straight onto the beachfront, where the 2km sweep of Adelianos Kampos offers soft sand and gently shelving water. Waterfront bars and restaurants line the bay, and more adventurous guests can seek out local providers for non-motorised or motorised water sports along the coast.
Spa, Sports and Other Facilities
Wellbeing and activity are easy to weave into your stay. The resort’s air-conditioned gym offers cardio machines, free weights, strength equipment and a stretching zone (usually from 07:00–19:00, minimum age 14 years).
A varied activities programme typically includes:
– Aerobics and aqua aerobics
– Pilates and yoga sessions
– Table tennis and darts
– Family games and light sports
For deeper relaxation, head to the spa for massage therapies (16+ years) and beauty treatments (18+, extra charges apply; seasonal opening hours).
Additional facilities and services include:
– On-site mini-market
– Concierge and WhatsApp-based guest assistance
– Equipment hire via reception, including pushchairs, wheelchairs and mobility scooters (local charges may apply)
Guests can also purchase entry to the nearby Aqua Park at Grecotel Marine Palace (around 14km away) for a full day of slides and splash fun – a useful option for families looking to mix up their stay.
Rooms
Prestige Room with Sea View
Sleeps: min 2, max 2
Bright, contemporary double room with a balcony or terrace looking out to the sea. Facilities include flat-screen TV, Wi‑Fi, safety deposit box, air conditioning, coffee and tea making facilities, mini-bar (some items chargeable), bathrobe and slippers, hairdryer and a bathroom with bath and shower or walk‑in shower. Daily cleaning service.
Swim Up Room with Sea View
Sleeps: min 2, max 2
A stylish double room with direct access to a shared swim-up pool and sea views. Expect similar in-room amenities to Prestige Rooms, plus an inviting furnished terrace on pool level. Ideal if you like to step straight from your lounger into the water.
Yali Seafront Suite with Sharing Pool
Sleeps: min 2, max 4
Spacious, seafront suites opening onto a terrace with access to a sharing pool reserved for a small cluster of rooms. Sunbeds on the terrace make this feel like a private pool villa. Facilities include flat-screen TV, Wi‑Fi, safety deposit box, coffee and tea making facilities, kettle, bathrobe and slippers, pillow menu, turndown service, hairdryer, air conditioning and a bathroom with separate bath and shower. Daily housekeeping.
Swim Up White Room
Sleeps: min 2, max 2
Ultra-bright, all‑white interiors with direct access to a shared swim-up pool from your terrace. A great choice for honeymooners or couples. Amenities include flat-screen TV, Wi‑Fi, safety deposit box, coffee and tea making facilities, kettle, bathrobe and slippers, hairdryer and bathroom with bath and shower attachment. The mini-bar is complimentary and typically re-stocked daily with selected items.
Family Apartment with Garden View
Sleeps: min 2, max 5
Ideal for larger families, these apartments offer separate sleeping spaces, two bathrooms with showers, a balcony, flat-screen TV, Wi‑Fi, coffee and tea facilities, fridge, mini-bar (some items chargeable), bathrobe and slippers, hairdryer and air conditioning. Daily housekeeping keeps everything fresh.
Double Room with Garden or Mountain View
Sleeps: min 2, max 3
Comfortable doubles with either garden or mountain outlooks. Facilities include balcony, flat-screen TV, Wi‑Fi, safety deposit box, coffee and tea facilities, kettle, bathrobe and slippers, hairdryer, air conditioning and bathroom with bath and shower attachment. The mini-bar is usually complimentary and re‑stocked daily.
Superior Guestroom with Sea View
Sleeps: min 2, max 2 (+ 1 infant)
Upgraded double room with enhanced sea views, balcony and similar amenities to Double Rooms. Mini-bar is usually complimentary and re‑stocked daily; bathrooms feature bath with shower or walk‑in shower.
Grand Family Suite with Sea View
Sleeps: min 2, max 6 (+ 1 infant)
Generous family accommodation featuring sea views, balcony, two bathrooms (with bath and/or shower), turndown service, coffee and tea making facilities, mini-bar (typically complimentary and re‑stocked daily), bathrobe and slippers, hairdryer, Wi‑Fi and air conditioning. Great for multi-generational groups seeking space.
Family Guestroom
Sleeps: min 2, max 4
Family-friendly layout with balcony or terrace, sleeping area(s) for adults and children, flat-screen TV, Wi‑Fi, coffee and tea facilities, mini-bar (generally complimentary and re‑stocked daily), bathrobe and slippers and bathroom with bath and shower or walk-in shower.
Double Room with Sea View
Sleeps: min 2, max 2 (+ 1 infant)
Classic seaview doubles with balcony, perfect for couples who want the views but spend most of the time outdoors. Facilities as per other double categories; mini-bar typically complimentary and refreshed daily.
White Family Room with Sea View
Sleeps: min 2, max 4 (+ 1 infant)
Crisp, all‑white family rooms framed by sea views from the balcony. Amenities mirror Family Guestrooms, with daily mini-bar replenishment, coffee and tea facilities, and daily cleaning.
Junior Suite with Sea View
Sleeps: min 2, max 3 (+ 1 infant)
Open-plan suite style with more space to lounge, plus a sea-view balcony. Facilities include flat-screen TV, Wi‑Fi, safety deposit box, coffee and tea facilities, mini-bar (usually complimentary and re‑stocked daily), bathrobe and slippers, hairdryer, air conditioning and bathroom with shower.
Petit Yali Seafront Suite with Sharing Pool
Sleeps: min 2, max 4 (+ 1 infant)
A slightly more compact take on the Yali concept, these seafront suites open onto a terrace with sunbeds and access to a sharing pool. Pillow menu and turndown service add a refined touch.
Swim Up Family Guestroom
Sleeps: min 2, max 4
Family option with direct access to a shared swim-up pool from your terrace – excellent if you want to keep kids close while enjoying poolside downtime.
*Images indicative; layouts/views may vary.
Activities & Experiences
Hotel Activities
💧 Three outdoor saltwater pools, including heated options in shoulder season
💪 Air-conditioned gym with cardio, weights and stretching zone (min age 14)
🧘 Organised classes – aerobics, aqua aerobics, pilates & yoga
🏓 Table tennis and darts
🚲 Cycling facilities with e-bikes and e-scooters available (extra charge)
🎭 Full daytime entertainment schedule with arts & crafts, sports and family activities (programme varies by season)
🎵 Evening entertainment with live music, DJs, shows and mini-disco for children (seasonal)
Guest Services
🛎️ 24-hour reception with concierge and luggage storage
📲 WhatsApp concierge and Grecotel app for easy contact and dining reservations
🛍️ On-site mini-market for holiday essentials
🧴 Spa with massage and beauty treatments (age limits and charges apply)
👶 Baby and child-friendly touches, including pre-bookable baby equipment and highchairs and kids’ menus in many restaurants
♿ Equipment hire via reception, including wheelchairs, pushchairs and mobility scooters (local charges)
🧳 Resort-wide sustainability focus with certified sustainable hotel status
📶 Free Wi-Fi in communal areas, with Wi-Fi also available in rooms
Practical Info
Crete’s north coast around Adelianos Kampos is all about easy seaside living – long beaches, low-rise resorts and an inviting mix of tavernas and cafés. Rethymnon’s old town and harbour area are nearby for culture, shopping and dining, while Chania and central Crete are reachable on day trips.
Local essentials:
– Country: Greece
– Region: Crete (Chania Area)
– Resort: Adelianos Kampos – Chania / Rethymnon area
– Language: Greek (English widely spoken in tourist areas)
– Currency: Euro (€)
– Time difference: GMT +2 (GMT +3 in summer)
– Average UK–Crete flight time: around 4 hours
The hotel is beachfront, around 2.5km from Adelianos Kampos centre and 8km from Rethymnon. Many facilities and entertainment options are seasonal and may be weather or occupancy dependent; details can change between seasons. Always check the latest information with reception on arrival.
For entry rules and health guidance see the UK FCDO Spain advice.
Prices and Book | Grecotel LUXME White
Grecotel LUXME White Prices & Book
Choose your dates in the search box for live availability and offers. Book with low deposits. ATOL Protected.
FAQs | Grecotel LUXME White
Frequently Asked Questions
1. Is Grecotel LUXME White directly on the beach?
Yes. Grecotel LUXME White is a true beachfront resort, opening directly onto the sandy bay of Adelianos Kampos. You can walk from the pool areas straight to the sand without crossing a road.
2. What does the LUXME All Inclusive Plus concept include?
The LUXME All Inclusive Plus concept typically covers buffet-style breakfast, lunch and dinner in the main restaurant, a set number of à la carte lunches and dinners per week with advance reservations, late-night snacks, patisserie and gelato outlets, and a wide selection of local and international branded alcoholic and non-alcoholic drinks served for at least 12 hours daily. It also includes a programme of activities and entertainment, plus access to a WhatsApp concierge service. Exact inclusions and venue opening times can vary by season and length of stay, so check the latest details at check-in.
3. Is Grecotel LUXME White suitable for children and families?
Very much so. The resort offers children’s pools (including heated options in April and October), a children’s club for ages 4–12 with creative, sports and water-based activities, highchairs and children’s menus in several restaurants, family rooms and suites, and a mini-disco and family entertainment in the evenings. It works well for both younger and older children, while still offering quieter areas and adults-only venues for grown-ups.
4. Does Grecotel LUXME White have a dress code for dinner?
Yes. The hotel generally operates a smart-casual dress code in restaurants, especially for dinner. Beachwear and sportswear are not usually permitted, and in some venues (such as The White or the Wine Cellar) men are asked to wear long trousers. Dress codes can be relaxed at lunchtime in more casual outlets but may be stricter in fine dining or adults-only spaces.
5. Is there a spa at Grecotel LUXME White?
The resort features a spa offering massages and wellness treatments (typically for guests aged 16+), along with beauty services usually reserved for adults 18+ years. Treatments incur an extra charge, and opening hours may vary by season and occupancy. Advance reservations are recommended for popular time slots.
6. How far is Grecotel LUXME White from Rethymnon?
The hotel is approximately 8km from Rethymnon resort centre and its Venetian Old Town, which can be reached by taxi, local bus or hire car in around 10–20 minutes depending on traffic.
7. Are there swim-up and private-pool options at the hotel?
Yes. A range of room types offer swim-up or sharing-pool access, including Swim Up Rooms with Sea View, Swim Up White Rooms, Yali Seafront Suites with Sharing Pool, Petit Yali Seafront Suites with Sharing Pool and Swim Up Family Guestrooms, giving you a villa-like feel with hotel-style service.
8. Is Grecotel LUXME White a sustainable hotel?
Grecotel LUXME White is flagged as a Certified Sustainable Hotel, indicating that at the time of its latest review it met a sustainability standard recognised by the Global Sustainable Tourism Council (GSTC). This usually involves actions around energy efficiency, waste reduction, local community support and water conservation.




















